Brand profile

Yeelight

Yeelight at a glance

Yeelight is a Qingdao-based international smart-lighting and connected-living brand operated by Qingdao Yeelink Information Technology Co., Ltd.

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Illustrative Smart Lighting product categoryIllustrative product category image

Commercial snapshot

Brand
Yeelight
Chinese name
易来
USCC (Unified Social Credit Code)
91370212057257480E
Entity Classification
Brand IP & Engineering Firm (Contract Manufacturing)
Company
Qingdao Yeelink Information Technology Co., Ltd.
Headquarters
Qingdao, China
Core product lines
The current portfolio covers smart bulbs, ceiling lights, table lights, ambient and gaming lights, light strips, gateways, sensors and lighting controls. Exact models, configurations and market availability should be confirmed for the intended destination.
Sales Channels
Lighting retail, electrical wholesale, smart-home specialists, installers, project sales and ecommerce.
Existing export markets
International lighting, electrical, smart-home, project and ecommerce channels.
Certifications
Regional radio, cybersecurity, privacy, firmware and app-support evidence must be checked for the exact model and destination market
Distributor availability
Not publicly confirmed

Confirm manufacturing partners, quality responsibilities and after-sales support before proceeding.

Sources and verification

Dates apply only to the listed facts.

This independent editorial profile is for informational purposes only. Before committing capital, confirm product availability, exact models, pricing, partner terms and applicable regulatory requirements directly with the relevant parties. Official website

Importer considerations:

Yeelight is most relevant to lighting distributors, smart-home retailers, installers, electrical wholesalers, project channels and ecommerce businesses, with buyer use cases including residential lighting, connected-home scenes, gaming and entertainment lighting, hospitality and light-commercial projects. Commercial strengths include broad smart-lighting portfolio, major ecosystem integrations and public international business contact. Importers should assess regional radio, cybersecurity, privacy, firmware and app-support evidence must be checked for the exact model and destination market.

Commercial evaluation path:

Use the stated channel map—Lighting retail, electrical wholesale, smart-home specialists, installers, project sales and ecommerce—to select one named product family and a controlled destination-market assortment. For the exact model, review regional radio, cybersecurity, privacy, firmware and app-support evidence must be checked for the exact model and destination market. Then document the contracting entity, landed economics, local service owner, spare-parts or consumables plan, returns process and warranty escalation before negotiating volume or exclusivity.

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Products and positioning

Applications

Residential lighting, connected-home scenes, gaming and entertainment lighting, hospitality and light-commercial projects.

Product strengths

Broad smart-lighting portfolio, major ecosystem integrations and public international business contact.

Price positioning

Varies by product family and market

Market and channel fit

Target customers

Lighting distributors, smart-home retailers, installers, electrical wholesalers, project channels and ecommerce businesses.

Export experience

Yeelight describes international shipments and integrations with major smart-home platforms.

Importer and distributor Q&A

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