ChinaBrandPathGlobal distribution pathways
Four distinct China business paths
Start with a bounded decision product, then move into an authorized or exclusive distribution mandate only when the market, company and brand opportunity justify it. Sourcing and Chinese-brand channel development remain separate engagements.
China Product & Brand Advisory
Start with a free fit check. Paid advisory answers a bounded product, brand, supplier or sourcing question; it does not purchase brand contacts, territory rights or a guaranteed introduction.
Product, brand or route match
A compact comparison for a buyer who needs a credible shortlist and a recommended route.
Complex commercial problem
A bounded investigation for a sourcing, supply, quality, channel or delivery problem that needs evidence and options.
Recurring advisory
Ongoing decision support for a client with recurring China product, brand and sourcing matters after an initial project.
These products help you evaluate options. They are not a shortcut to a Specific Brand Representation Project and do not sell introductions or contact lists.
Brand Distribution Partnerships
The free eligibility check only determines fit. Research, formal representation, negotiation and launch support are separate paid stages with defined outcomes.
Decision before representation
Market gap, current channels, brand route, applicant capability, first-order economics and the evidence needed to proceed or stop.
Ordinary or authorized rights
Applicant dossier, decision-maker research, approved brand approach, meeting coordination and initial commercial negotiation for a defined brand and market.
Conditional exclusive rights
A territory, product-line or channel-specific proposal with purchase, launch, marketing, reporting and after-sales commitments.
Complementary brand portfolio
For a qualified local operator seeking several non-conflicting Chinese brands in one country or channel.
The higher of US$15,000 or 3%–5% of the first-year minimum purchase commitment, normally capped at US$50,000.
The default success milestone requires both an executed distribution agreement with defined rights and a verified first paid order. Meetings, replies and unsigned proposals do not count as success.
Post-signing Market Launch Management is typically US$3,000–6,000 per month. Professional fees and separately approved reimbursable expenses are confirmed in writing before paid work begins.
Distribution rights are earned in stages
A new applicant should not assume permanent nationwide exclusivity. Brands normally evaluate a narrower product, channel or territory scope before expanding the relationship.
Test product, channel, compliance and service readiness without an exclusivity claim.
Define approved products, channels, territory and responsibilities in writing.
Tie limited exclusivity to purchase, launch, marketing, reporting and after-sales milestones.
Extend rights only after verified sell-through, service quality and contract performance.
China Sourcing & Export
Supplier search, quotations, samples, factory checks, inspection, OEM or ODM, export and shipping are scoped around the product and destination. This path is not a distributorship application.
Open the sourcing briefCalculated on the agreed supplier invoice value, with a minimum ChinaBrandPath service fee of US$500 per order.
Available when the same supplier, product and operating scope materially reduce the work and risk.
Product value, freight, duties, inspection, laboratory, travel, legal and other third-party costs remain separately approved and documented.
Chinese Brand International Distributor Development
This path is for Chinese brand clients. It covers partner criteria, screening, country-market development and business coordination after an initial review.
Discuss international distributor developmentPresent a clear partner proposition and collect structured international enquiries.
Review company strength, channels, experience, service capability and investment fit.
Define priority markets, partner types and a controlled first-stage outreach plan.
A transparent engagement
Use the brief that matches discovery, a named brand, sourcing or Chinese-brand channel development.
We review completeness and fit. Internal scoring, if used, only assists that review.
Paid work starts only after deliverables, exclusions, timeline, fees and expenses are agreed in writing.
Review the agreed deliverable, then stop, request more evidence or proceed under a new written scope.
Service boundaries
