Brand profile
Lynk & Co
Lynk & Co covers New Energy Passenger Vehicles, led by European electrified range: Lynk & Co 01 five-door plug-in-hybrid SUV. Channel fit is strongest with Authorized automotive distributors and retailers, new-energy vehicle specialists.
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Brand overview
Brand profile: Lynk & Co: Ningbo new-premium connected-mobility brand with China manufacturing and established European BEV and plug-in-hybrid retail and service operations.
Product range: Current European electrified range: Lynk & Co 01 five-door plug-in-hybrid SUV, Lynk & Co 02 battery-electric crossover coupé and Lynk & Co 08 long-range plug-in-hybrid SUV; market-specific China and international model families across sedans, crossovers, SUVs and performance derivatives; connected infotainment, mobile-app remote functions, driver-assistance systems, charging and energy-management features, accessories, business and fleet offers, car-sharing functions and authorized service products.
Importer considerations: Lynk & Co has verified international retail and service experience, but country coverage, operator, vehicle specification and support differ by market. A prospective partner should obtain written territory and trademark authority; freeze model year, trim, powertrain, VIN and plant; validate destination homologation, charging and radio compatibility, cybersecurity and privacy, app and connected-service availability, manuals and labels, diagnostics, technician training, parts, warranty, roadside assistance and recall execution before taking orders.
Commercial evaluation path: Select one current BEV or PHEV variant for a named market and retailer or fleet channel. Confirm the contracting entity, distribution rights, certificate of conformity and exact vehicle specification; test charging, language, navigation, app, account, OTA, diagnostics and roadside workflows locally; provision trained high-voltage service, parts and collision repair; and contract warranty, data, cybersecurity, field-action, withdrawal and recall ownership before scale.
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Product range
Representative product categories
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Products and positioning
Core product lines
Current European electrified range: Lynk & Co 01 five-door plug-in-hybrid SUV, Lynk & Co 02 battery-electric crossover coupé and Lynk & Co 08 long-range plug-in-hybrid SUV; market-specific China and international model families across sedans, crossovers, SUVs and performance derivatives; connected infotainment, mobile-app remote functions, driver-assistance systems, charging and energy-management features, accessories, business and fleet offers, car-sharing functions and authorized service products
Applications
Private and executive mobility, urban battery-electric driving, long-distance plug-in-hybrid use, company-car and fleet programmes, retail and subscription-style mobility, app-enabled car sharing, authorized dealer and service networks, test-drive programmes and performance or motorsport-led brand activity
Product strengths
Geely and Volvo-origin global engineering collaboration, China vehicle manufacturing, Gothenburg-led international design, a current BEV and long-range PHEV mix, published European model and owner guides, connected mobile services, partner-operated retail growth, a multi-country authorized workshop network and established fleet, warranty and roadside-assistance propositions
Market and channel fit
Target customers
Authorized automotive distributors and retailers, new-energy vehicle specialists, fleet and company-car operators, leasing and mobility providers and service partners
Importer and distributor Q&A
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