AITO

The current AITO portfolio centers on M5, M6, M7. The range aligns most closely with Licensed premium-vehicle importers and dealer groups with homologation, high-voltage workshop, diagnostics.

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Brand overview

Brand profile: AITO: Luxury intelligent new-energy SUVs integrating SERES vehicle engineering with Huawei-supplied cockpit and assisted-driving technology.

Product range: M5, M6, M7, M8 and M9 sport utility vehicles in battery-electric and range-extended configurations.

Importer considerations: AITO may fit established premium-vehicle groups that can sell and support connected electric SUVs. Its stepped model ladder and integrated cabin and driver-assistance technology create a coherent showroom story, but they also increase the burden around homologation, high-voltage diagnostics, charging compatibility, software localization, data governance, parts stocking and model-specific warranty delivery.

Commercial evaluation path: Start with one M7 or M8 configuration in a licensed premium-dealer pilot for a defined city and customer segment. Request type-approval and vehicle-safety documents, battery and charging specifications, cybersecurity and data-flow documentation, destination-language manuals, warranty rules, diagnostic access and a priced critical-parts list. Test charging interoperability, climatic range, connected services, repair turnaround and software-update support, then assign responsibility for homologation, customer data, technician training, roadside assistance, warranty claims, recalls and residual stock before discussing volume or exclusivity.

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Product range

Representative product categories

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Product categoryNew Energy Passenger Vehicles

Representative category imagery is used for quick identification; models and availability vary by market.

Products and positioning

Core product lines

M5, M6, M7, M8 and M9 sport utility vehicles in battery-electric and range-extended configurations

Applications

Premium family mobility, urban commuting and long-distance touring in battery-electric or range-extended configurations

Product strengths

A five-model SUV ladder, integrated connected-cockpit and assisted-driving systems, and a model-specific user-center service program in China

Market and channel fit

Target customers

Licensed premium-vehicle importers and dealer groups with homologation, high-voltage workshop, diagnostics, software-support and parts capabilities

Preferred channels

AITO and HIMA digital test-drive and purchase journeys plus authorized user centers in China; any overseas route requires written appointment and market confirmation

Partner and service support

After-sales support

China-market support includes model-specific vehicle and powertrain warranties, roadside assistance, maintenance booking, OTA and connectivity services, and user-center support.

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